VP Marketing

Job description

Openclaims' upcoming international expansion poses a range of new challenges. It is up to our new VP of Marketing to meet one of those challenges. Different countries require different positioning, distinctive campaigns, and unique content.

The VP of Marketing will be responsible for developing an international marketing strategy, building a solid structure,

leading the operational execution and expanding the Marketing team.

As our VP of Marketing, you will focus on the entire marketing chain, from setting up the international strategy to detailed implementation. You will develop positioning in local motor insurance and lease markets and manage the creation, maintenance, and improvement of marketing content across multiple channels. 

You will take the lead on all strategic product marketing initiatives and be responsible for brand positioning and impact. You will work closely with key stakeholders in the organization, including Sales, Product Management, and Customer Success.

"The VP of Marketing will help us make the transition from our current situation, where we, as founders, are responsible for commercial growth, to an international company where sustainable commercial success stems from focused processes and
a solid organization."

Lex Orie, CMO

The combination of strategy and operational execution, complemented by the responsibility for shaping, leading, and expanding Openclaims' international marketing organization, makes the VP of Marketing role an exciting challenge. For an experienced marketer, who has mastered every facet of marketing, this is a unique opportunity to develop their career in a fast-growing SaaS environment across the entire breadth of the field – and beyond.


  • 5+ years leading marketing initiatives, preferably in high-growth / B2B SaaS companies.
  • Demonstrated success leading high-performance marketing teams in a fast-growth environment.
  • Demonstrated expertise and success in developing compelling product and solution communication.
  • Experienced in both the strategic setup and the tactical and practical execution of marketing campaigns.
  • Keen sense for content development and curation.
  • Experienced in marketing automation, measurement and optimization of campaigns.
  • Excellent written and oral communication skills.
  • Excellent presentation skills - capable delivering perfect presentations on industry events
  • Entrepreneurial and efficient with limited resources.